For viral country sensation Matt Cooper, music has always been a prominent part of the singer’s upbringing. While adapting a cutting edge marketing method, the 20-year-old Jacksonville, Florida native’s popularity has skyrocketed over the last year. Following a string of multiple viral videos on the social platform Tik Tok, Cooper has used that momentum to drive his streaming numbers, with over 5.5 million streams on Spotify and two million plays on Apple Music. The success stems from the viral anthem “Ain’t Met Us Yet” which blew up on Tik Tok, reaching a combined 22 million views. The result was a snowball effect, with the release hitting No. 1 on the iTunes all-genre chart upon its initial release. The official video for the track has also been viewed on Vevo an impressive 1.5 million times. It’s safe to say that the sky’s the limit for Cooper, who has even more surprises in-store.
